Overview Ultracem implemented Sagicc to automate and scale its commercial operation across three countries. By integrating its bot “Vanesa” with the ERP, the company digitized the entire sales cycle-from lead generation to payment-reaching 95% of sales handled through digital channels and enabling fast, efficient international expansion.
Key Outcomes
- 95% of sales managed through digital channels with the “Vanesa” bot
- International expansion with operations scaled to Colombia, Honduras, and Guatemala
- Streamlined automated sales flow covering every step from prospecting to payment
About Ultracem
Ultracem is one of Latin America’s most innovative cement companies, operating in several countries and serving a growing base of construction and infrastructure customers. The company has always aimed to combine operational efficiency with modern, digital customer experiences.
The Challenge
With a fast-growing footprint, Ultracem struggled to manage the high volume of leads and sales. Service was slow and highly dependent on manual processes, limiting responsiveness and reducing the commercial team’s efficiency.
The Sagicc Solution
By implementing Sagicc, Ultracem connected its “Vanesa” bot to the ERP, digitizing the entire sales cycle:
- Customer prospecting
- Digital purchasing process
- Delivery follow-up
- Automated payment management
All within a single omnichannel platform, available 24/7, operating across multiple countries.
Results Delivered
- 95% of sales handled digitally through Vanesa
- Operations successfully scaled to Colombia, Honduras, and Guatemala
- A faster, more efficient, fully automated sales flow, reducing operational load and increasing customer satisfaction
A Partnership for Growth
More than a provider, Sagicc became Ultracem’s strategic ally, supporting regional growth and digital innovation in the cement industry.
Conclusion
Ultracem proves that omnichannel service and automation are essential to scaling operations in international markets, delivering greater sales efficiency and faster service for end customers.
Resources
- Website: ultracem.co