Estimate your WhatsApp API cost
Calculate your cost by message type (Marketing, Utility, or Authentication) and destination country, using the latest Meta rates.
Calculate the cost of your WhatsApp campaign
Use the calculator to estimate the cost of your campaign based on message volume and destination.
Costs updated January 1, 2026.
Where are your contacts primarily located?
Marketing Messages
Utility Messages
Authentication Messages
Cost summary
Your estimated total
US$ 2.1250
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How do I use the Sagicc WhatsApp pricing calculator?
To use the calculator, select the country or region where your main clients are located. Then, enter the estimated monthly volume of messages you plan to send in each category (Marketing or Utility). The tool will automatically calculate the approximate cost based on current Meta rates and infrastructure.
Why do I need a WhatsApp pricing calculator?
WhatsApp API costs depend directly on the recipient's country and the type of conversation initiated. This calculator allows you to accurately project your monthly investment, optimize your communication budget, and choose the most profitable message distribution strategy for your business.
What are utility templates (Utility)?
These are messages necessary to follow up on a user's explicit action or request. They do not have commercial or promotional purposes.
• Examples: Security alerts, purchase confirmations, shipping status, appointment reminders, or technical support updates.
• Condition: If the client initiates the conversation and you reply within the 24-hour window, the interaction is free. If your business initiates the contact, it requires the user's prior opt-in.
What are marketing templates?
These are messages designed to promote products, services, or generate commercial interaction with your clients.
• Examples: Personalized offers, product launches, discount coupons, informative announcements, or abandoned cart reminders.
• Condition: They can only be sent to users who have explicitly authorized the receipt of this type of communication (opt-in).
How do I select the correct category for my template?
When creating a template from your Sagicc panel, you must classify it according to the main intent of the message. Meta reviews and approves each template based on its official categorization policies. If a message combines utility information with promotional content, it will always be classified as Marketing.
How can I connect my WhatsApp to Sagicc?
The process is carried out directly using the WhatsApp Cloud API. Since it is an official integration, you can connect your line in just a few minutes from the Sagicc platform, ensuring a stable, high-speed connection with support for handling high volumes of conversations.
What are authentication templates?
These are specific messages for sending one-time verification codes (OTP) during registration, login, or password recovery processes, ensuring the security of your users' accounts.